Source • CaribPR Newswire, NEW YORK, NY, Fri. June 12, 2008: Reggae Sumfest organizers yesterday added top R&B singer, Keyshia Cole and rapper Ne-Yo, to this year’s international night concert for the July 13-19 festival in Montego Bay, Jamaica.

Cole, known for hits like `Should A Let You Go,` `Heaven Sent` and `I Remember,` has been added to the line up for Friday, July 18 along with Grammy award –winning rapper Ne-yo, born Shaffer Chimere Smith.Ne-Yo’s debut album, In My Own Words, was released in early 2006 through Def Jam Recordings, and debuted at number one on Billboard 200, selling over 301,000 copies in the first week and certified platinum.

Cole, who was born to an African-American mother and an Italian father, released her second album Just like You in 2007.

The American singers will join Jamaica’s own Richie Spice, Queen Ifria, Coca Tea and Jah cure on the International night stage.

Dancehall night on July 17th, is already chock filled with top notch deejays, including Jamaica’s Energy God and Bad Boys Record artist, Elephant Man, dancehall`s Beenie Man, Bounty Killer, Voice Mail, Macka Diamond, Vybz Kartel, Harry Toddler, Busy Signal, Munga Honourable, Ninja Man, Busy Signal, Wayne Marshall, Assassin and Mavado.

Sumfest wraps up on Saturday, July 19th as the show comes to an end with performances from reggae greats, including John Holt and Beres Hammond as well as Tarus Riley and Etana.

Reggae Sumfest has been presented consecutively since its launch in 1993 by Summer Fest Productions, headed by Executive Director Johnny Gourzong and Chairman Robert Russell. It is now known across the globe as the reggae event of the summer and attracts thousands annually from the U.S., UK, Canada, Europe, South and Central America, Australia, New Zealand, South Africa, and neighbouring Caribbean islands.

Reggae Sumfest is by far the most successful event on the entertainment calendar in Jamaica and recently earned ‘Promoter of the Year’ and ‘Concert of the Year’ at the 27th Annual International Reggae and World Music Awards on May 4.

For travel packages and more information, log on to www.reggaesumfest.com. This year’s sponsors include Air Jamaica, the Jamaica Tourist Board, Digicel, Ocean Spray and Jamrock Magazine.